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Samuel Cloake

CREATIVE / ART DIRECTOR

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I’m Sam. Creative, seafood enthusiast, brother to five sisters and look like I could be from any nationality in the world. Greek, Egyptian, Mexican, Māori – I’ve heard them all (I’m actually 5th-generation Australian, with roots from France). I also have a history in Design, Film & Television and Finished Art and have found that I have a knack for being able to visually convey a fitting strategic solution. Put simply, I like to solve problems and make great things.

I’ve always been one to stay up at night, trying to find answers and build ideas together into something amazing. It’s a thrill to invent something new and to solve a problem and some days that’s what makes me love my job the way women in TVCs love yoghurt. I’ve raced motorbikes, jumped out of planes and scuba-dived with sharks, but I still haven’t found anything that gives the same kick as cracking a brief and getting work over the line.

I’m a big team player, and I love working with people who want to make great work happen. Suits usually love me, mostly because I can be that extra for their clients' shoots to tick the multicultural box.

Experience


2020 Publicis Groupe

2018 - 2020  Freelance

2016 - 2017  Ogilvy

2010 - 2015  Clemenger BBDO

2014 - 2014  AWARD School

Awards


AWARD Silver - Best use of Paid Influencers

AWARD Bronze - Radio Best Use of Audio

AWARD Bronze - Best use of Content in a PR Activation

AWARD Finalist - Craft in Advertising Digital Illustration

AWARD Finalist - PR Best Sponsorship

AWARD Finalist - Branded Content Radio

AWARD Finalist - Branded Entertainment Online

AXIS Finalist - Brand Experience & Activation

AXIS Finalist - Public Relations

AXIS Finalist - PR Social & Digital

AXIS Finalist - Influencer

AXIS Finalist - Non Standard Radio & Audio

BADC Silver - Direct Mail

BADC Bronze - Direct Mail

BADC Finalist - Direct Mail

BADC Bronze - Ambient